Unlocking Potential with George Mumford

I’m joined this week by George Mumford to talk about his book, Unlocked: Embrace Your Greatness, Find the Flow, Discover Success. George has worked with the elite of elite athletes, including Michael Jordan, Scottie Pippen, Kobe Bryant, and Shaquille O’Neal. What he has discovered is that natural ability wasn’t exclusively what made them great. “What made them so exceptional was that they were what I call unlocked— they were in close touch with that part of themselves that was most truly who they were. That is what allowed them to develop their potential in the way they did.” Today’s conversation is going to do a deep dive into how we can each become unlocked.

You can listen to our conversation wherever you stream podcasts (Apple, Spotify, iHeart Radio) or listen here:



George Mumford is a globally recognized speaker, teacher, and coach. Since 1989, he’s been honing his groundbreaking performance and mindfulness techniques with people from locker rooms to board rooms, Yale to jail. Michael Jordan credits George with transforming his on-court leadership, while Mumford has also worked with Kobe Bryant, Shaquille O’Neal, and countless other NBA players, Olympians, executives, and artists. Mumford’s first book The Mindful Athlete: Secrets to Pure Performance is a memoir and instruction guide to accessing your inner masterpiece. His new book “Unlocked: Embrace Your Greatness, Find the Flow, Discover Success” will be published in May 2023. While at the University of Massachusetts — where he roomed with future Hall-of-Famer Julius Erving — injuries forced Mumford out of basketball and into addiction to pain medication and drugs. With the help of meditation and mindfulness, he got clean and made it his mission to teach and work with others.

Learn more at georgemumford.com.



Kristen Manieri is a coach who works with teams to increase both productivity and wellbeing. She also helps individuals navigate transition with clarity and confidence. Her areas of focus are: stress reduction, energy management, mindset, resilience, habit formation, rest rituals, and self-care. As the host of the weekly 60 Mindful Minutes podcast, an Apple top 100 social science podcast, Kristen has interviewed over 200 authors about what it means to live a more conscious, connected, intentional and joyful life. Learn more at kristenmanieri.com/work-with-me.

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